David Beckham’s Farm Dream Could Crush Meghan Markle’s As Ever Brand Ambitions
Meghan Markle may soon face unexpected competition in the world of luxury lifestyle products as David Beckham looks set to take his passion for farming to the next level.
The football icon has spent years cultivating fruit, vegetables, and honey on his and Victoria Beckham’s lavish $16.1 million farm in the English Cotswolds. Now, insiders claim he is preparing to launch his produce to the public.
According to a source, David has always dreamed of owning his own farm shop where visitors could travel from all over to buy fresh products straight from Beckham land. With the right strategy, his brand could expand far beyond England.
“He’s taken courses, learned about nature, and really feels at home with farming,” the insider revealed. “This farm venture feels like the perfect next step for him and Victoria.”
If plans move ahead, fans can expect Beckham’s farm line to feature fruit spreads, honey, and possibly even premium wines and gins. The Beckham family believes the idea could become a powerhouse extension of their already global brand.
Victoria Beckham, known for her fashion empire, reportedly supports the venture wholeheartedly. She is said to be excited by the idea of designing country-inspired interiors to complement David’s products, ensuring the project reflects their signature luxury style.
But what makes this story even more intriguing is the possible clash with Meghan Markle’s As Ever brand. The Duchess of Sussex entered the market earlier this year with her lifestyle line, featuring raspberry spread, dried flower sprinkles, wildflower honey, crêpe mix, and shortbread cookies.
Insiders believe the Beckhams could pose serious competition. One source claimed, “Victoria knows she has the background and expertise to blow Meghan’s brand out of the water if she really wanted to.”
While Meghan has leaned into a distinctly American style for her As Ever brand, the Beckhams see an opportunity to market their products under the banner of authentic English country living. Experts say this angle could appeal strongly in the United States, where buyers romanticize the idea of rustic British traditions.
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For Meghan Markle, the timing could not be more delicate. The Duchess has faced scrutiny over her business projects, with critics closely watching how her lifestyle brand performs in an already crowded marketplace.
Victoria, on the other hand, believes Meghan’s divisive reputation in the UK could hinder her attempts to win over English buyers. “Vic feels there’s a bigger gap for her own family’s products, especially with David’s farming credibility,” the insider explained.
The Beckham brand is already a global powerhouse thanks to David’s football legacy and Victoria’s fashion empire. By branching into farming, they could carve out a fresh niche that merges authenticity with luxury.
Royal watchers have pointed out the irony of Meghan potentially being overshadowed by another celebrity family with deep UK roots. Just as she works to establish her American lifestyle identity, the Beckhams may quietly build something that resonates more strongly with both sides of the Atlantic.
For David, however, the motivation seems more personal than competitive. Those close to him insist that farming has given him peace, joy, and a sense of fulfillment that few other projects have provided. “It energizes him in a way nothing else does,” a friend said.
Still, as both Meghan Markle and the Beckhams push their visions forward, the lifestyle market may soon become a surprising battlefield of star power. For fans, it promises a clash of two global names—one built on royal glamour and the other on celebrity legacy.






