Meghan Markle is stirring excitement ahead of Thanksgiving as she teases a new update from her lifestyle brand As Ever. The Duchess of Sussex shared a playful clip hinting at a festive surprise and instantly sparked speculation about a major holiday themed collection. Royal watchers and fans believe Meghan is gearing up to make a big seasonal splash.
On the official As Ever Instagram page Meghan appears to hide gifts in a sock while the caption playfully calls her out. The post reads that they see what she is up to and that she seems ready for the holidays even before Thanksgiving arrives. The lighthearted message quickly caught attention and added fuel to theories that a new product drop is on the way.
The timing of the clip is significant. As Ever is still in its early phase and each update has generated buzz. Many believe Meghan is preparing to showcase the brand’s first true holiday collection. Given the fast approaching festive season the Duchess appears to be warming up her audience with a carefully crafted tease.
A source speaking to Heat World claims Meghan is ready to fully embrace her ambitions for the brand. She reportedly wants As Ever to meet her vision of an elite lifestyle empire and that means expanding its visibility. The insider explained that Meghan sees this moment as the time to act boldly and establish a foundation worthy of her long term goals.
However Prince Harry is said to be more cautious about the rapid pace of her plans. According to the report he believes the direction is exciting but he worries that Meghan may be moving too fast. The investments they have already made in As Ever and other projects have placed financial pressure on the couple and Harry is concerned about the risks involved.
The source claims money is currently tight due to the large sums poured into As Ever along with previous ventures. The couple has been determined to create independent projects but the financial demands have been significant. Harry reportedly feels they should slow down and avoid overwhelming themselves.
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Meghan on the other hand remains certain they can achieve everything they have planned. She views this new phase as the natural next step that will eventually strengthen their income and increase long term stability. In her mind building As Ever into a major brand will give them access to powerful figures in entertainment business and media.
Another source noted that Meghan believes relocating closer to major industry hubs may even give her more freedom. By being in the center of the action she would be able to handle business more efficiently and enjoy extra time at home with her children. She reportedly sees a move as a strategic and lifestyle upgrade.
Her confidence has fueled speculation that she is preparing for something larger than just a festive promotion. The new clip may be the first hint that As Ever is entering a new chapter designed to increase its global presence and sharpen its identity.
As fans eagerly wait for Thanksgiving they are watching the As Ever account closely. Meghan has mastered the art of generating curiosity with minimal details and this teaser has only intensified interest. If a holiday themed collection is truly coming it could mark one of the brand’s most important launches yet.
For now the Duchess continues to build anticipation with cleverly timed social media drops. Each update brings her audience closer to the world she is shaping and the excitement around As Ever shows no signs of slowing down.
