Business

Top Google Search’s in Year 2023: From Global Tragedies to Celebrity Comebacks and Cultural Trends

As 2023 draws to a close, Google has unveiled its annual “Year in Search,” offering a comprehensive snapshot of the world’s collective queries throughout the year. From international crises to heartwarming comebacks, the data reflects the diverse interests and concerns that captured global attention.

Global News Trends:

  1. Israel-Hamas War Dominates: The ongoing conflict between Israel and Hamas emerged as the top news trend, showcasing the continued global interest in geopolitical events.
  2. Titanic-Bound Submersible Tragedy: The implosion of a Titanic-bound submersible in June garnered significant attention, reflecting humanity’s enduring fascination with historical mysteries.
  3. Earthquakes in Turkey and Syria: The devastating earthquakes in February left an indelible mark on 2023, with people worldwide seeking information about the seismic events.

Top Trending Individuals:

  1. Damar Hamlin’s Inspirational Comeback: NFL’s Buffalo Bills safety, Damar Hamlin, took the lead as Google’s top trending person, thanks to his remarkable comeback from a near-death cardiac arrest during a January game.
  2. Survivor Stories – Jeremy Renner: Actor Jeremy Renner, who survived a serious snowplow accident at the beginning of the year, captured global interest with his story of resilience.
  3. Remembering Legends: The late Matthew Perry and Tina Turner led search trends among notable individuals who passed away, reflecting a global desire to pay homage to beloved figures.

Entertainment Highlights:

  1. “Barbie” Dominates Movie Trends: The cultural impact of “Barbie” resonated in Google’s movie trends, followed closely by the Barbenheimer co-pilot “Oppenheimer” and the Indian thriller “Jawan.”
  2. TV Trends: “The Last of Us,” “Wednesday,” and “Ginny and Georgia” emerged as the top three trending shows in 2023, showcasing the diversity of television preferences.
  3. Top Trending Song – Yoasobi’s “アイドル (Idol)”: Google’s top trending song on search reflected the global interest in music, with Jason Aldean’s “Try That In A Small Town” and Shakira and Bizarrap’s “Bzrp Music Sessions, Vol. 53” following closely.

Diverse Search Trends:

  1. Bibimbap Rules the Kitchen: Bibimbap took the lead as the top trending recipe, highlighting the growing interest in diverse global cuisines.
  2. Lionel Messi’s Impact: Inter Miami CF, the new home of soccer superstar Lionel Messi, led Google’s sports teams trends, underlining the ongoing fascination with sports icons.
  3. Curious Queries in the U.S.: In the U.S., users were curious about the rising prices of eggs, Taylor Swift tickets, and sriracha bottles. Additionally, the slang term “rizz,” named Oxford’s word of the year, drew attention.

Google’s 25th Birthday Insights:

To mark its 25th birthday, Google also released “all-time” top search data, revealing fascinating insights since 2004. Beyoncé emerged as the most-Googled Grammy winner, Cristiano Ronaldo as the highest-searched athlete, and “Harry Potter” as the most-searched movie or TV cast.

For a deeper dive into country-specific lists and trends from previous years, explore Google’s “Year in Search” archive, capturing the essence of our collective curiosity and interests over time. As 2023 concludes, these search trends serve as a reflection of the year’s highs, lows, and the ever-evolving global zeitgeist.