Mark Zuckerberg, the CEO of Meta, has revealed his unconventional hobby of cattle ranching on his property, Ko’olau Ranch, located on the Hawaiian island of Kauai. While his primary role at Meta may be complex for a child to grasp, Zuckerberg shared that his daughter initially believed his main job was as a cattle rancher. The tech billionaire is passionate about producing high-quality beef for personal enjoyment, involving his family in the process.
Cattle Ranching Venture: In an Instagram post last month, Zuckerberg shared his venture into cattle ranching, expressing his goal to create some of the highest quality beef globally. The cattle on Ko’olau Ranch are of the wagyu and angus breeds, raised on a diet that includes macadamia meal and beer produced on the ranch. Zuckerberg’s commitment to local and vertically integrated practices ensures that the entire process, from feeding to production, remains on the ranch.
Family Involvement: Zuckerberg’s children actively participate in the ranching venture, contributing to the cultivation of macadamia trees and caring for various animals. The CEO emphasizes the hands-on learning experience for his daughters, making the entire process a family affair. He jokes about the possibility of running “Mark’s Meats” if he ever decides to step away from Meta, highlighting the simplicity and relatability of a cattle ranching business compared to the complexities of Meta’s digital offerings.
Local and Sustainable Practices: The tech mogul emphasizes his commitment to local and sustainable practices, highlighting the vast majority of the property dedicated to farming, ranching, conservation, open spaces, and wildlife preservation. Zuckerberg envisions a self-sustained process, where cattle eat macadamia trees grown on the ranch, creating a local and environmentally friendly operation.
Personal Enjoyment and Fun: Zuckerberg expresses that his interest in cattle ranching stems from the enjoyment and fun it brings. He likens it to other hobbies like brewing beer and growing macadamia nuts. The personal, tangible nature of ranching allows his family to be actively involved, making it more accessible and enjoyable for his children than the complexities of the software business.
Child-Friendly Alternative to Meta: The Meta CEO acknowledges that the concept of Meta, encompassing platforms like Facebook, Instagram, and the metaverse, may be challenging for children to understand. In contrast, the idea of running a meat business, where he can share the process of raising cattle with his family, provides a more straightforward and relatable narrative.
Mark Zuckerberg’s venture into cattle ranching not only reflects a personal passion but also highlights the appeal of locally sourced and sustainable practices in today’s world, offering a stark contrast to the digital complexities of Meta.
